20 Most Affordable Private Colleges for Online Master’s in Marketing 2018

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In this article, we profile the 20 most affordable private colleges for online master's in marketing programs for 2018.

A marketing manager, as described by the Bureau of Labor Statistics (BLS), is a person responsible for planning, directing, and leading marketing policies and programs. Those in positions of leadership within marketing and business organizations often hold a master's degree. BLS is projecting a nine percent job growth rate over the next seven years for marketing managers. To help prepare candidates for management roles, online graduate marketing programs are now being offered by public and private institutions.

Ranking the Most Affordable Online MBA in Marketing Degrees from Private Colleges

We looked at approximately 55 private non-profit and for-profit colleges and universities listed by the National Center for Education Statistics (NCES) College Navigator that offered online master's in marketing or MBA with marketing concentration degree programs. We then selected schools with graduate tuition (inclusive of fees) under $20,000 per year. We confirmed the schools on our list were accredited, then listed the top 20 schools according to raw affordability.

Below are the resulting selections for our 20 most affordable private colleges for online master's in marketing or closely related degree programs in 2018.

#20 – Nova Southeastern University

Online MBA in Marketing

Fort Lauderdale, Florida

Website

Graduate Tuition/Fees: $19,175

Nova Southeastern University's online MBA in marketing program is designed with the working and aspiring entrepreneur and marketing manager in mind. Full-time professors with direct experience in both fields of marketing and business lead online courses. These classes include cases in strategic marketing, consumer behavior, customer value, global marketing, managing marketing communications, product and brand management, and services marketing. Admission to the program requires an earned bachelor's degree in business or related field with satisfactory GPA or GRE scores. Nova Southeastern is ranked by U.S. News and World Report as the 198th best national university in the United States.

#19 – Lincoln Memorial University

Online MBA in Marketing

Harrogate, Tennessee

Website

Graduate Tuition/Fees: $18,986

Lincoln Memorial University's online MBA in marketing is a 36-credit hour program that can be completed entirely online. Professors who lead online classes are the same ones teaching in the classroom and offer real-world experience. These classes include accounting and decision-making, business ethics and social responsibility, contemporary management and leadership, economics for decision making, operations management and quantitative analysis, and organizational behavior. Program admission requirements include an undergraduate degree with a minimum GPA of 2.75, official transcripts, and three letters of recommendation. Lincoln Memorial University is ranked by U.S. News and World Report as the 80th best regional university in the South.

#18 – Southern New Hampshire University

Online Master's in Marketing

Manchester, New Hampshire

Website

Graduate Tuition/Fees: $18,810

Southern New Hampshire University's online master's in marketing program is designed to prepare students to lead in the field of marketing and brand management. Admission requires no GRE or GMAT scores, and acceptance decisions are made on a rolling basis throughout the year for five graduate terms. Classes are delivered online and include consumer behavior and marketing, ethical and legal issues in marketing, integrated marketing communications, marketing analytics, marketing strategies, multinational market strategies, and strategic internet marketing. Four concentrations designed for students to tailor their degree are also available. These concentrations include digital marketing, marketing research and analysis, new media and communications, and social media marketing. The school is ranked by U.S. News and World Report as a top regional university in the North and a best value school.

#17 – Golden Gate University

Online Master's in Marketing

San Francisco, California

Website

Graduate Tuition/Fees: $17,635

Golden Gate University offers an accredited online master's in marketing degree program led by professors with real-world experience out of the classroom. The program is equipped to prepare students to design and execute professional marketing plans, position brands, and to conduct market research in a wide range of organizations. Classes are delivered online and include data analysis for managers, financial analysis for managers, integrated marketing communications, managerial analysis and team dynamics, marketing analysis and team dynamics, marketing research, and marketing strategy and planning. There are also two available concentrations so that students may tailor their degree toward career goals. These concentrations include general marketing and digital marketing. U.S. News and World Report ranks Golden Gate among its top regional universities in the West.

#16 – St. Thomas Aquinas College

Online MBA in Marketing

Sparkill, New York

Website

Graduate Tuition/Fees: $16,640

St. Thomas Aquinas College offers an accredited online MBA in marketing program designed to provide professionals with the ability to obtain a master's degree in business with a marketing concentration. Students are required to maintain a 3.0 GPA throughout the program. Classes are delivered online and taught by the same St. Thomas Aquinas instructors who lead courses on-campus. These classes include consumer behavior, direct marketing, global marketing, marketing of services, marketing research, product management and new product development, and sales force management. St. Thomas Aquinas is ranked by U.S. News and World Report as the 111th best regional university in the North.

#15 – Dallas Baptist University

Online MBA in Marketing

Dallas, Texas

Website

Graduate Tuition/Fees: $16,208

Dallas Baptist University's master's in marketing online program consists of an MBA with a marketing concentration, which may be completed entirely online. Students must complete 36 credit hours for the MBA and an additional 12 credit hours for the dual concentration in marketing. Classes are delivered online and for the MBA include business ethics, corporate finance, creative problem solving marketing decisions, leadership in management, quantitative analysis for managers, and strategic management decisions. The marketing concentration requires courses like advanced marketing strategies, business development strategies, consumer and buyer behavior, and international marketing. Dallas Baptist is a private institution ranked by U.S. News and World Report as a top national university, and the online MBA programs are ranked #175 out of more than 1,200 surveyed programs.

#14 – Florida Institute of Technology

Online MBA in Marketing

Melbourne, Florida

Website

Graduate Tuition/Fees: $16,128

Florida Institute of Technology offers an online MBA in marketing program that is available 100% online. The program is housed under the Nathan M. Bisk College of Business, which is accredited by the International Assembly for Collegiate Business Education (IACBE). The program takes approximately two years to complete and requires 12 courses that each run eight weeks in length. These courses include advanced market research, consumer behavior strategies, essentials of business development, financial management, organizational behavior, and strategic marketing. Admission to the program does not require the GRE or GMAT. Florida Tech is a nationally ranked institution. In fact, U.S. News and World Report ranks the school #151 among the best national universities. Also, the online MBA programs are ranked #119 out of more than 1,200 surveyed programs.

#13 – Saint Joseph's University

Online Master's in Marketing

Philadelphia, Pennsylvania

Website

Graduate Tuition/Fees: $16,092

Saint Joseph's University offers a master's in marketing online with two specializations designed to help students tailor their degree. These specializations include customer analytics and insights and international marketing. Classes are delivered online and include consumer analytics, consumer behavior, global culture and consumers, global marketing communications, international product development and brand management, marketing analytics, and marketing research. The program is offered through the Haub School of Business, which is accredited by AACSB International. Also, Saint Joseph's is ranked by major publications like U.S. News and World Report as the 11th best regional university in the North and 34th best value school. The online business programs, including marketing, are ranked #45 out of more than 1,200 surveyed programs.

#12 – Franklin University

Online Master's in Marketing and Communications

Columbus, Ohio

Website

Graduate Tuition/Fees: $15,528

Franklin University's online marketing master's programs include the master's in marketing and communications degree. This completely online program is designed with the working student in mind and offers flexible classes taught by credentialed professionals. All classes are delivered online and include brand management, creative production, leadership and management, market research and analytics, marketing strategy, and new media. Students also gain access to professional organizations and associations like the American Marketing Association (AMA) and the Public Relations Society of America (PRSA). Franklin is a private, accredited institution for adult learners and has received recognition from major publications like U.S. News and World Report.

#11 – Capella University

Online MBA in Marketing

Minneapolis, Minnesota

Website

Graduate Tuition/Fees: $15,003

Capella University's online MBA in marketing program is designed to equip students with the skills needed for marketing-focused careers. The program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP). Courses are delivered online and taught by experienced Capella instructors. These courses include a series of core classes and four specialization courses. A total of sixteen required courses satisfy degree requirements. Some of the classes offered include consumer behavior, data analysis for business decisions, foundational skills for business leaders, global economic environment, integrated global marketing, market research, new product design and development, and the global leader. Capella is recognized by U.S. News and World Report as an unranked top national university.

#10 – Walden University

Online Master's in Marketing

Minneapolis, Minnesota

Website

Graduate Tuition/Fees: $13,555

Walden University's master's in marketing online degree program is designed for those interested in earning business and marketing skills that advance their current career. To be admitted to the program, students are required to hold a bachelor's degree or higher from an accredited institution and provide official transcripts. Classes are delivered online and require a total of 30 semester credits. These courses include brand and product management, communicating using social and digital media, digital marketing, integrated marketing in the digital age, from marketing strategy to execution, market research and customer insights, and relationship marketing. Walden is accredited and recognized by major publications like U.S. News and World Report.

#9 – Oklahoma Christian University

Online MBA in Marketing

Edmond, Oklahoma

Website

Graduate Tuition/Fees: $13,095

Oklahoma Christian University's online marketing master's programs include the MBA in marketing. This online MBA program is offered 100% online or as a hybrid of in-class and online delivery. Students may complete the degree in as little as 12 months. Nine targeted academic tracks are offered, including marketing, so that students may tailor their degree toward a specific area of interest. To be admitted to the program, official transcripts from an accredited institution that awarded a bachelor's degree are required. Also, applicants must provide three recommendations from professors or employers and satisfactory GMAT or GRE test scores issued within the last five years. Oklahoma Christian is a private college that has earned rankings from U.S. News and World Report as the 47th best regional university in the West.

#8 – Tiffin University

Online MBA in Marketing

Tiffin, Ohio

Website

Graduate Tuition/Fees: $12,600

Tiffin University's online master's in marketing is an MBA program with a concentration in marketing. Students take a total of 28 required credit hours in the MBA core curriculum and 8 marketing concentration credit hours. Courses are delivered online and include global marketing management, information systems for marketing, managerial accounting, operations management, statistical methods for managers, and strategic brand management. The program is accredited by the Accreditation Council for Business Schools and Programs, and the school is ranked by major publications like U.S. News and World Report. In fact, U.S. News ranks the school as the 93rd best regional university in the Midwest.

#7 – Walsh University

Online MBA in Marketing

North Canton, Ohio

Website

Graduate Tuition/Fees: $12,070

Walsh University, a private institution, offers accredited online marketing master's programs designed with the busy working student in mind. The online MBA in marketing is 100% online and can be completed in as little as one year by taking one eight-week course per term. Courses include applied organizational research and analysis, financial accounting and management, integrated marketing communications, marketing research, services marketing, and social media marketing. Admission requirements include a current resume, official transcripts, and an undergraduate degree from an accredited college or university with a cumulative GPA of 3.0 or better. U.S. News and World Report ranks Walsh as the 64th best regional university in the Midwest and the 76th best value school. Also, the online MBA programs are ranked #134 out of more than 1,200 surveyed programs.

#6 – University of Saint Mary

Online MBA in Marketing and Advertising

Leavenworth, Kansas

Website

Graduate Tuition/Fees: $10,764

University of Saint Mary's online marketing master's programs include the MBA with marketing and advertising concentration. This fast-paced, one-year marketing program offers online courses designed for working students who need flexible learning schedules. These courses include advanced marketing strategy and planning, buyer behavior and marketing research, and the advertising industry in the 21st century. A total of 36 graduate level credit hours are required, which include nine core courses and three marketing and advertising courses listed above. To complete the program, students must also take a comprehensive final assessment. University of Saint Mary is ranked by U.S. News and World Report as a top regional university in the Midwest. Also, the online MBA programs have earned recognition.

#5 – Bellevue University

Online Master's in Strategic Marketing

Bellevue, Nebraska

Website

Graduate Tuition/Fees: $10,335

Bellevue University's online master's in marketing program prepares students to be able to strategically determine the demand for products and services offered by an organization and leads to a master's in strategic marketing. Programs are available online or in the classroom, but classes and instruction mirror each other. In fact, the online program is the same as the on-campus counterpart. Courses include buyer behavior, ethical and legal issues in marketing, marketing finance, marketing strategies, qualitative analysis, and social media marketing campaigns. Bellevue is ranked by U.S. News and World Report as one of the top regional universities in the Midwest, and its online graduate business programs, such as marketing, are also recognized.

#4 – Saint Leo University

Online MBA in Marketing

Saint Leo, Florida

Website

Graduate Tuition/Fees: $9,630

Saint Leo University's master's in marketing online program is a one year MBA with a concentration in marketing that can be earned at an accelerated pace. The program is taught entirely online with courses in both business and marketing. A total of 21 credits are required for the business core and 18 credits for the concentration. These courses are taught by university professors with experience in and out of the classroom. Courses include advertising and promotion, brand management, global management, marketing innovations and new product development, and strategic management. The program is affordable and accredited by the Accreditation Council for Business Schools and Programs (ACBSP) and the International Assembly for Collegiate Business Education (IACBE). Saint Leo is ranked by U.S. News and World Report as the 61st best regional university in the South and the 23rd best value school in the country.

#3 – Liberty University

Online Master's in Marketing

Lynchburg, Virginia

Website

Graduate Tuition/Fees: $8,430

Liberty University offers an accredited online master's in marketing that requires 36 total credit hours and can be completed 100% online. Four specialization options make it possible for students to tailor their degree toward areas of interest or to meet career goals. These specializations include digital marketing and advertising, project management, public relations, and sports marketing and media. To be admitted to the program, students must hold a bachelor's degree from an accredited college or university, have an undergraduate GPA of 3.0 or better, and submit transcripts for review. Liberty is ranked with major publications like U.S. News and World Report as a top national institution. Also, the online business graduate programs like marketing are ranked #92 out of more than 1,200 programs surveyed by U.S. News.

#2 – Post University

Online MBA in Marketing

Waterbury, Connecticut

Website

Graduate Tuition/Fees: $7,500

Some of the most affordable online marketing master's programs are offered by Post University. In fact, the school offers an online MBA with a concentration in marketing designed to prepare students for careers as marketing analysts, business development managers, marketing strategists, or product developers. Courses are delivered online and taught by university professors. These courses include advanced marketing research and analysis, consumer psychology and buying motivations, organizational dynamics and effectiveness, and strategic brand management. Post requires an earned bachelor's from an accredited institution and a GPA of 3.0 or better to be considered for admission. Major publications like U.S. News and World Report rank Post as a top regional university in the North.

#1 – Columbia Southern University

Online MBA in Marketing

Orange Beach, Alabama

Website

Graduate Tuition/Fees: $5,085

Our #1 most affordable online master's in marketing degree program on our list is the program at Columbia Southern University. The program integrates business and marketing strategies and theories aligned with the organizational operations and structures in today's business world. All classes are delivered online and taught by qualified university instructors. These courses include advanced marketing, business ethics, human resource management methods, marketing research, new product marketing, strategic management and business policy, and strategic marketing. The average time of completion of the degree program is three years. The school and its MBA program are accredited. Columbia Southern is our #1 pick for most affordable private college for online master's in marketing degrees.

BMD Staff
October 2017

This concludes our list of the 20 most affordable private colleges for online master's in marketing degree programs for 2018.